NEW BLACK BUSH 80/20 PX SHERRY CASK RESERVE

Bushmills® Irish Whiskey has today unveiled BLACK BUSH®80/20 PX Sherry Cask Reserve, available to purchase exclusively in Global Travel Retail. This unique release marks another exciting innovation from the world’s oldest licensed whiskey distillery, the Old Bushmills Distillery.

Available exclusively in the Global Travel Retail channel, BLACK BUSH 80/20 PX Sherry Cask Reserve comprises 80% Bushmills sherry aged single malt whiskey partially finished in Pedro Ximénez casks blended with 20% unique small-batch distilled Irish grain whiskey.  The PX sherry cask imparts a deep amber gold hue and a rich taste character to this special liquid which is bottled at 40% ABV.Colum Egan, Master Distiller at Bushmills Irish Whiskey, said: “We are excited to launch, BLACK BUSH 80/20 PX Sherry Cask Reserve. This unique whiskey possesses the renowned character of Black Bush, with added complexity deriving from the Pedro Ximénez sherry casks, characterised by extra layers of sherry sweetness and flavours of rich dried fruits.” 

“With more than 400 years of whiskey-making heritage, we continue to innovate and introduce new products that consumers will love. Our new BLACK BUSH80/20 PX Sherry Cask Reserve is the perfect addition to our Bushmills portfolio.”

Roy Summers, Head of Global Travel Retail at PROXIMO, added: “As Irish whiskey continues to grow, our focus remains on providing consumers with new experiences and offering Travel Retail consumers something different to what they find in their domestic markets. We are very proud to introduce the BLACK BUSH 80/20 PX Sherry Cask Reserve exclusively for Global Travel Retail.”

“We are committed to maintaining our iconic taste and quality as we continue to bring our signature smooth Bushmills Irish Whiskey to new and existing consumers around the world.”

The RRSP for BLACK BUSH®80/20 PX Sherry Cask Reserve is 32.00 EUR per 1L bottle and has an ABV of 40%. BLACK BUSH®80/20 PX Sherry Cask Reserve is now available exclusively in Global Travel retail worldwide.

Tasting notes for BLACK BUSH80/20 PX Sherry Cask Reserve are as follows: 

Colour: Amber gold

Nose: Big, bold aromas of rich fruitcake and the intense sherry sweetness characteristic of Pedro Ximénez casks

Taste: Soft and silky mouthfeel with a distinctive toasted nut character, hints of allspice and a punch of ripe peaches

Finish: The intricate marriage of smooth triple distilled spirit with PX sherry cask complexity results in layers of flavour, and a long and lingering finish

Tags: 80/20 PX Sherry Cask ReserveBlack BushBushmillsIrish Whisky
Greg

Greg

My name is Greg, and I’m a brand strategy consultant, writer, speaker, host and judge specialising in premium spirits. My mission is to experience, share and inspire with everything great about whisky, whiskey, gin, beer and fine dining through my writing, my brand building and my whisky tastings.

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